ABOUT MOLLY & GIDGET
Molly & Gidget began in 2011 in Wall, South Dakota, as an online boutique by owner Tara Trask. M&G was always intended to become a brand and not just a boutique. We wanted to inspire and engage our customers – not just sell items to them. Five years later, we stretched our wings, and transformed into a lifestyle brand celebrating the crossroads of high-end western style and contemporary iconic style. M&G embodies a Johnny Cash attitude with Audrey Hepburn and Fern Sawyer flair. We are Texas meets New York City; Native American meets vintage Parisian; sparkle and dirt roads; antique rustic and high end; cowhides and chandeliers.
Everyone who visits M&G becomes not only our customers, but our friends. We want to share with our friends, much like a best friend would, those unique artisans, brands, makers, movers and shakers – past and present – who have inspired us and a lifestyle that can be iconic, classic, western, as well as high-end. We aren’t easily defined, but you will know our sparkle from the first time you meet us. We hope you will kick off your boots and become a part of our tribe.